Here was is a nice little summery of someone who had the chance to visit a Zune Ambassadors party:
A party was going on a few doors down from my friend’s apartment complex in Minneapolis a few weeks ago. My friend said that she’d been invited to the party earlier in the day by the tenant of the apartment (with whom she was only a casual acquaintance) with promises of “Guitar Hero on the XBox360, great tunes coming from the Zune, and free beer.” When we stopped by we found two dozen college students relaxing, drinking, playing Guitar Hero, in a room covered with posters for Microsoft’s mp3 player, the Zune. After some free social lubricant (MGD), the host told us the whole story: Microsoft paid him to host parties like this. As long as he documented the party with pictures, he was reimbursed for all the expenses and paid a little extra for his “trouble.”
I don’t know about you, but that sounds like one sweet job! When Zune Masters program comes down under, I will be first in line to sign up!
So if you were watching Heroes last night you might of seen the new Zune ad, which is the first new one since the launch of the Zune 6 months ago.
Not much to really say about it, but what do you guys think? better then the old ones?
It does not look good for the team that Microsoft has assigned their marketing for Zune to do. First we had that incident with a marketer playing very loud music at 3AM on the streets of New York which got more than a couple of people angry. Microsoft has offered an apology to those people, but Im sure they weren’t very happy at the people behind the marketing of that.
Now it appears that the marketing team is getting into more trouble. This time at the SXSW music festival, a marketer has been arrested for “spamming the streets” or otherwise known as vandalism of public property. This was probably a good place for Microsoft to advertise, seeing that this was a music festival. But it appears that Microsoft will be losing out on this opertunity due to poor marketing.
Engadget reports that the marketer will get 3 days in jail and that Microsoft gave them the following information: We can confirm that an employee of a marketing agency engaged by Zune was cited for hanging promotional posters at SXSW. We’ve launched an internal investigation and will cooperate with local authorities and festival organizers in all regards. Zune is committed to lawfully and respectfully promoting its products and services.”
Hopefully this is the end of Microsoft’s mess up’s with the Zune marketing. Below are images of the marketer being arrested and what he was planning on spamming the streets with.
Now who is that crazy man jumping around in this crazy “Zune add”
WordPress database error: [You have an error in your SQL syntax; check the manual that corresponds to your MySQL server version for the right syntax to use near '3 am <font size="-1"> the <span id="misp_compose_2" class="hm">Zune</span> prom' at line 1]
SELECT ad FROM wp_tpt_OpenAds WHERE ad_id=around 3 am <font size="-1"> the <span id="misp_compose_2" class="hm">Zune</span> promo car which also boast competition grade speakers decided to rock up to </font><font size="-1"><span id="misp_compose_4" class="hm">Ludlow</span> S;
You really got to wonder what was going through the marketing guys who thought this up. One of the weirdest ways to market a product thats for sure. At the wee hours of the morning, around 3 am the Zune promo car which also boast competition grade speakers decided to rock up to Ludlow St, New York with Justin a playing. You bet that not allot of people where very happy about this and which is quite understandable. Oh well back to the marketing drawing board.
[googlevideo]-3938916002153088312[/googlevideo]
